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Content Marketing – How to Measure your Return on Investment
August 15 @ 1:00 pm - 3:00 pm$25
Creating content is just the beginning. Learn how to track your success and measure your ROI.
For most business, content marketing is not new. Maybe you’re posting blogs, releasing white papers, sharing social content, or all of the above, but creating the content is just the beginning. This workshop will focus on helping you understand how to track the success of your content and social efforts and how to properly track your ROI.
Speaker: Crys Wiltshire – Digital Account Manager, Collaborative Haus
Crys Wiltshire is a digital marketer with over 12 years’ experience and a passion for content and social strategies. She is the Digital Account Manager of Collaborative Haus, a leading full stack marketing agency, located in Midland and serving clients worldwide. Crys holds a diploma in Advertising from Georgian College and is working on her MBA in Marketing at Athabasca University.
In her downtime, Crys spends her time with her family in beautiful North Simcoe. Her passion for social and content extends into her personal life as a blogger and brand ambassador. She writes primarily about her family and life in general at www.ideallyspeaking.ca. Follow her on Twitter @CrysWiltshire.